How to add Etsy Reviews to a B12 website

Embed Etsy Reviews on B12

01

Create a Etsy Reviews widget for B12 on Common Ninja

First, create a B12 Etsy Reviews widget on Common Ninja. On the widgets catalog, find the Etsy Reviews and enter the Editor.

02

Save the Etsy Reviews widget

When you're done creating the Etsy Reviews widget, click on the Save Changes button at the right top corner of the editor. If you don't have an account on Common Ninja, you'll have to register first.

03

Copy the Etsy Reviews Embed Code

When you're ready to add the Etsy Reviews widget to your B12 website, click the Add To Website button at the top bar of the Editor. On the window that opens, click the Copy Icon to copy the widget embed code. In the next steps, you will paste this code into your B12 website.

04

Paste the code to your B12 website’s HTML field.

Next, go to your B12 website editor and find the HTML field. It is most likely in the form of an HTML/Code widget or module which you can find on the B12’s editor. Add it to your page, and paste the Etsy Reviews Embed Code you’ve copied before to the HTML field. Save and update, and that’s it, you should have Common Ninja’s Etsy Reviews widget on your B12 website.

05

Alternative Method 1: Through the HTML option in the text’s editing area.

If you can't find the HTML/Code widget or module, there's another way to put Common Ninja’s Etsy Reviews widget on your B12 widget. You can just add the code to a special HTML section in the text editor.

06

Alternative Method 2: Add it directly to your B12 website’s HTML code.

If you're having trouble finding a widget or a special part in your text editor where you can add the Embed Code, you can try a different way to add the Etsy Reviews widget to your B12 website. You can do this by putting it straight into your B12 website's HTML code.

Why Use This Widget

Use the Etsy Reviews widget when your products sell on Etsy and you want that marketplace trust to support your brand site. Etsy buyers leave detailed ratings about quality, shipping, and real use, and new visitors rely on those signals to feel safe purchasing from a smaller shop. Embedding Etsy reviews on your product pages keeps research inside your funnel and shows real proof of satisfaction. This is valuable for handmade goods, craft sellers, print on demand stores, and boutique brands expanding beyond Etsy. Clear review displays help visitors scan star ratings and comments quickly. Seeing established Etsy credibility alongside your own story can reduce hesitation, support premium pricing, and increase checkout confidence.

This tutorial was written by the Common Ninja product team, creators of interactive, no-code widgets for B12 website. Common Ninja helps over 500,000 users build engaging online experiences without coding.