

In this quick guide, you'll learn how to embed the Bracket Maker into your Shopify store by generating your embed code and adding it seamlessly to your store.






Use the Bracket Maker widget when you want to run tournaments, contests, or competitive events in a way that feels organized and engaging. Many audiences enjoy voting, predicting winners, or following structured matchups, but building brackets manually is tedious. This widget lets you create and display rounds, participants, scores, and progress visually so that everyone can follow along at a glance. It works for sports tournaments, esports, community contests, internal company events, or fun campaigns tied to holidays and trends. By giving people a simple interface to view matchups and outcomes, you encourage repeat visits, sharing, and friendly competition around your brand.
This tutorial was written by the Common Ninja product team, creators of interactive, no-code widgets for Shopify store. Common Ninja helps over 500,000 users build engaging online experiences without coding.