How to add Social Proof to a Shopify store

Embed Social Proof on Shopify

01

Create a Social Proof app for Shopify on Common Ninja

First, create a Shopify Social Proof app on Common Ninja. On the apps catalog, find the Social Proof and enter the Editor.

02

Save the Social Proof app

When you're done creating the Social Proof app, click on the Save Changes button at the right top corner of the editor. If you don't have an account on Common Ninja, you'll have to register first.

03

Copy the Social Proof Embed Code

When you're ready to add the Social Proof app to your Shopify store, click the Add To Website button at the top bar of the Editor. On the window that opens, click the Copy Icon to copy the app embed code. In the next steps, you will paste this code into your Shopify store.

04

Paste the code to your Shopify website’s HTML field.

Next, go to your Shopify store editor and find the HTML field. It is most likely in the form of an HTML/Code widget or module which you can find on the Shopify’s editor. Add it to your page, and paste the Social Proof Embed Code you’ve copied before to the HTML field. Save and update, and that’s it, you should have Common Ninja’s Social Proof app on your Shopify store.

05

Alternative Method 1: Through the HTML option in the text’s editing area.

If you can't find the HTML/Code widget or module, there's another way to put Common Ninja’s Social Proof app on your Shopify app. You can just add the code to a special HTML section in the text editor.

06

Alternative Method 2: Add it directly to your Shopify store’s HTML code.

If you're having trouble finding a widget or a special part in your text editor where you can add the Embed Code, you can try a different way to add the Social Proof app to your Shopify store. You can do this by putting it straight into your Shopify store's HTML code.

Why Use This Widget

Use the Social Proof widget when you want to display live or recent user activity that shows your product is actively used and trusted. Notifications about signups, purchases, or other actions create a sense of movement and community around your offer. This works well on homepages, sales pages, and checkout flows. When visitors see others acting right now, it reduces the feeling of being first or alone in their decision. You can configure what events appear and how often, so the effect stays credible and aligned with your brand. Done thoughtfully, social proof can increase conversions without relying on heavy discounts.

This tutorial was written by the Common Ninja product team, creators of interactive, no-code widgets for Shopify store. Common Ninja helps over 500,000 users build engaging online experiences without coding.