How to add Google Reviews to a Magnolia CMS website

Embed Google Reviews on Magnolia CMS

01

Create a Google Reviews widget for Magnolia CMS on Common Ninja

First, create a Magnolia CMS Google Reviews widget on Common Ninja. On the widgets catalog, find the Google Reviews and enter the Editor.

02

Save the Google Reviews widget

When you're done creating the Google Reviews widget, click on the Save Changes button at the right top corner of the editor. If you don't have an account on Common Ninja, you'll have to register first.

03

Copy the Google Reviews Embed Code

When you're ready to add the Google Reviews widget to your Magnolia CMS website, click the Add To Website button at the top bar of the Editor. On the window that opens, click the Copy Icon to copy the widget embed code. In the next steps, you will paste this code into your Magnolia CMS website.

04

Paste the code to your Magnolia CMS website’s HTML field.

Next, go to your Magnolia CMS website editor and find the HTML field. It is most likely in the form of an HTML/Code widget or module which you can find on the Magnolia CMS’s editor. Add it to your page, and paste the Google Reviews Embed Code you’ve copied before to the HTML field. Save and update, and that’s it, you should have Common Ninja’s Google Reviews widget on your Magnolia CMS website.

05

Alternative Method 1: Through the HTML option in the text’s editing area.

If you can't find the HTML/Code widget or module, there's another way to put Common Ninja’s Google Reviews widget on your Magnolia CMS widget. You can just add the code to a special HTML section in the text editor.

06

Alternative Method 2: Add it directly to your Magnolia CMS website’s HTML code.

If you're having trouble finding a widget or a special part in your text editor where you can add the Embed Code, you can try a different way to add the Google Reviews widget to your Magnolia CMS website. You can do this by putting it straight into your Magnolia CMS website's HTML code.

Why Use This Widget

Use the Google Reviews widget when you want trusted, third party proof to support your claims and reduce hesitation. Many visitors already look for Google ratings before buying or booking. By displaying them directly on your site, you bring that trust signal into your own funnel and save users a separate search. This is essential for local businesses, services, and ecommerce brands that depend on credibility. Structured review cards help visitors scan star ratings, counts, and real comments quickly. Seeing genuine feedback near key calls to action can increase conversions and lower bounce rates. A visible Google reviews section also signals transparency and confidence, showing that you are comfortable letting customers speak publicly about their experience.

This tutorial was written by the Common Ninja product team, creators of interactive, no-code widgets for Magnolia CMS website. Common Ninja helps over 500,000 users build engaging online experiences without coding.